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Search Engine Watch


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  • newGoogle AdWords launches new features for mobile ads and maps
    Google has introduced new tools and features to AdWords to specifically address the consumer shift towards mobile.
    - 19 hours ago, 24 May 16, 3:57pm -
  • newWhat people search for: most popular trends, keywords, topics
    People love using search engines, but what do they search for? Here are the best ways to discover the most popular topics, keywords and trending stories.
    - 22 hours ago, 24 May 16, 1:08pm -
  • Searching for Video, Images, Audio, Gifs, Podcasts, Memes & Radio: a directory of search engines, finders & generators
    Here’s an up-to-date list of all the multimedia search engines for image, video, GIFs and radio stations.
    - 5 days ago, 20 May 16, 12:07pm -
  • Shhhhh! Don’t tell anyone but SEO tools are great for market research and completely free
    SEO isn’t anything new, there are very few people involved in marketing who don't have some appreciation of how you might need to make an active effort to appeal to the search engines.
    - 5 days ago, 20 May 16, 9:31am -
  • Beginner’s guide to server response codes
    Server response codes are an important aspect of understanding the information sharing process. Knowing each code's appropriate use is a necessary skill, even if it's not your role to configure the server itself.
    - 6 days ago, 19 May 16, 2:26pm -

Search Engine Land


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  • newSearchCap: 2 trillion Google searches, AdWords announcements & more
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: 2 trillion Google searches, AdWords announcements & more appeared first on Search Engine Land.Please visit Search E…
    - 15 hours ago, 24 May 16, 8:00pm -
  • newGoogle has measured 1 billion+ store visits from AdWords ads globally
    Store visits measurement is now available to 1,000 advertisers in 11 countries.The post Google has measured 1 billion+ store visits from AdWords ads globally appeared first on Search Engine Land.Please visit Search Engine Land for the full articl…
    - 19 hours ago, 24 May 16, 4:03pm -
  • newOfficial: Google to roll out Expanded Text Ads for all devices
    Perhaps the final vestige of pre-mobile AdWords, 25-35-35 character text ads will soon sunset.The post Official: Google to roll out Expanded Text Ads for all devices appeared first on Search Engine Land.Please visit Search Engine Land for the ful…
    - 19 hours ago, 24 May 16, 4:02pm -
  • newGoogle AdWords to break up tablet & desktop and enable a mobile base bid
    Individual device bid adjustments will roll out in the coming months.The post Google AdWords to break up tablet & desktop and enable a mobile base bid appeared first on Search Engine Land.Please visit Search Engine Land for the full article.…
    - 19 hours ago, 24 May 16, 4:01pm -
  • newGoogle now handles at least 2 trillion searches per year
    The search giant won't say exactly how many trillions of queries it processes, other than it's now two or more. It last claimed 1.2 trillion in 2012.The post Google now handles at least 2 trillion searches per year appeared first on Search Engine L…
    - 19 hours ago, 24 May 16, 4:00pm -

Search Engine Journal


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  • newHow to Segment Keywords Into Relevant Groups Using Topvisor by @sejournal
    Research keywords and pick up the relevant keyword ideas from different sources through Topvisor.The post How to Segment Keywords Into Relevant Groups Using Topvisor by @sejournal appeared first on Search Engine Journal.
    - 22 hours ago, 24 May 16, 12:32pm -
  • SEO Checklist for Website Owners: Updated for 2016 and Beyond by @neilpatel
    We’re always in need of “updated” information for SEO, and I thought now was a great time to release my updated SEO checklist.The post SEO Checklist for Website Owners: Updated for 2016 and Beyond by @neilpatel appeared first on Search Engine J…
    - 2 days ago, 23 May 16, 10:37am -
  • The $0 Marketing Stack: 41 Free Services and Tools by @kevanlee
    What tools do you use to get your online marketing work done? Kevan Lee of Buffer shares a list of $0 marketing stack that you can use.The post The $0 Marketing Stack: 41 Free Services and Tools by @kevanlee appeared first on Search Engine Journal.
    - 6 days ago, 19 May 16, 3:07pm -
  • Celebrating Our Armed Forces in the Digital Marketing Community by @ab80
    With Armed Forces Day approaching, SEJ would like to acknowledge the digital marketers who have direct experience or who have family members with direct experience in the Armed Forces.The post Celebrating Our Armed Forces in the Digital Marketing Com…
    - 6 days ago, 19 May 16, 11:36am -
  • Google Launches AMP Filter in Search Console by @brentcsutoras
    Google has launched a new filter under Search Analytics in the Google Search Console today, which will allow webmasters to better analyze their AMP results and performance.The post Google Launches AMP Filter in Search Console by @brentcsutoras appear…
    - 7 days ago, 18 May 16, 1:09pm -

SEOmoz


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  • newIs Your Writing Readable? 3 Concepts to Master for Copy That Converts
    Posted by Isla_McKettaYou know you're supposed to write scannable copy. But do you know why?On the average Web page, users have time to read at most 28% of the words during an average visit; 20% is more likely. – Jakob NielsenNope, it's not just…
    - 11 hours ago, 25 May 16, 12:02am -
  • The Landscape of Mobile Search is Changing – How Will You Adapt?
    Posted by bridget.randolph[Estimated read time: 9 minutes] Note: this post is based on a recent presentation I gave at LearnInbound Dublin. You can find the slides here.Mobile search as a topic has changed a lot over the past few years. When I firs…
    - 1 day ago, 24 May 16, 12:08am -
  • Getting Local Store Locator SEO Right
    Posted by MiriamEllis[Estimated read time: 9 minutes] Right now, a customer is trying to find your local business. How quickly are you delivering the NAP, directions and other details he needs, on the go?Volumes of excellent free advice have been w…
    - 2 days ago, 23 May 16, 12:04am -
  • All About App Search: Indexing, Ranking Factors, Universal Links, and More - Whiteboard Friday
    Posted by Tom-AnthonyApp search is growing and changing, and there's more opportunity than ever to both draw customers in at the top of the funnel and retain them at the bottom. In today's special British Whiteboard Friday, Tom Anthony and Will Critc…
    - 5 days ago, 20 May 16, 12:11am -
  • Building Brand Value & Customer Loyalty: Videos from MozTalk in Philly

    - 6 days ago, 19 May 16, 11:00am -

Search Engine Guide


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  • 7 Types of Blog Posts That Earn The Most Inbound Links
    by Jayson DeMers If you want to be successful in SEO, climbing the ranks of search engines and earning more visibility and traffic for your brand, then you need more inbound links from high-authority sources. Yes, it's more complicated than that…
    - 15 days ago, 10 May 16, 4:01pm -
  • How to Use SEO When You Need to Hire Someone Now
    by Jayson DeMers When most people think about online marketing, they think about the straightforward side--the one that makes them money directly. They think about earning more traffic from their target demographics, and earning more conversions…
    - 27 days ago, 28 Apr 16, 6:04pm -
  • Enterprise marketers must tightly choose the focus of their website
    by Mike Moran Are you responsible for a big company's digital marketing? You might not be the CMO, however, so that whole website isn't your problem. You are only responsible for a small piece -- maybe one product line. Or a single country. Or m…
    - 37 days ago, 18 Apr 16, 9:11pm -
  • How to Use Customer Reviews and Ratings for SEO
    by Jayson DeMers It's no secret that customer reviews and ratings are a good thing. Social proof is a demonstrably powerful effect, with more than two-thirds of online users being influenced by customer reviews and testimonials in their purchasi…
    - 43 days ago, 12 Apr 16, 2:42pm -
  • 5 Link Building Tactics to Avoid (and Modern Alternatives)
    by Jayson DeMers Few SEO strategies have changed as dramatically or as consistently as link building. Despite some occasional claims to the contrary, link building is still a necessary element if you want to earn any significant rankings in sear…
    - 49 days ago, 6 Apr 16, 6:45pm -

SEO Book


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  • Reinventing SEO
    Back in the Day...If you are new to SEO it is hard to appreciate how easy SEO was say 6 to 8 years ago. Almost everything worked quickly, cheaply, and predictably.Go back a few years earlier and you could rank a site without even looking at it. :D…
    - 13 days ago, 12 May 16, 9:44am -
  • Google Rethinking Payday Loans & Doorway Pages?
    Nov 12, 2013 WSJ: Google Ventures Backs LendUp to Rethink Payday LoansGoogle Ventures Partner Blake Byers joined LendUp’s board of directors with his firm’s investment. The investor said he expects LendUp to make short-term lending reasonable an…
    - 14 days ago, 11 May 16, 7:34pm -
  • The (Hollow) Soul of Technology
    The Daily ObituaryAs far as being an investable business goes, news is horrible. And it is getting worse by the day.Look at these top performers.The above chart looks ugly, but in reality it puts an optimistic spin on things...it has survivorsh…
    - 15 days ago, 9 May 16, 11:01pm -
  • Time to Retire From SEO
    Since we are now at the point that some search results don't have *ANY* organic search results, it is hard to see much purpose in SEO. The old Google used to be so useful.. the new Google, not so much. pic.twitter.com/0CtbQYnd7u— SEA☂☂LE SEO (…
    - 54 days ago, 1 Apr 16, 8:53pm -
  • Google's Big Brand Shakedown
    Inorganic SERPsA few weeks back Google introduced literally organic-free search results on mobile devices in the travel vertical. Google is now deepening that organic-free offering, announcing their new mobile travel guides would launch in 201 citie…
    - 75 days ago, 11 Mar 16, 3:01pm -

Local SEO


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  • Answer Boxes Are Personalized And Brands Should Capitalize On It

    - 6 days ago, 19 May 16, 5:18pm -
  • GBoard SEO: Ready For Single Result Mobile SERPs?
    I just downloaded GBoard, the new Google iOS app that replaces the standard iOS keyboard with a keyboard that allows you to search Google from the board itself – and the results show up as cards at the bottom of the browser. Check it out: Gboard ap…
    - 12 days ago, 13 May 16, 4:00am -
  • I Don’t Trust Google To Extract Data From Javascript, But…
    Check out the “342 matches” snippet attached to the MadisonApartmentLiving.com result for “madison wi apartments“: That “342 matches” is only visible on the MadisonApartmentLiving home page when javascript is turned on: So not only is Goo…
    - 33 days ago, 22 Apr 16, 5:58pm -
  • Robots.txt 503 = SEO Death: A Tragedy In 4 Acts
    Another stellar entry in the long-running SEO Death series: Thanks to Julie Kosbab, our Director of Enterprise SEO, for her continual inspiration…The post Robots.txt 503 = SEO Death: A Tragedy In 4 Acts appeared first on Local SEO Guide.
    - 35 days ago, 20 Apr 16, 5:48pm -
  • Your Move “Speaker” Ryan…
    So Paul Ryan has said he has no interest in running for President regardless of what happens in Cleveland, but Google’s Knowledge Graph seems to have other ideas: To be fair Boehner is still considered “a” Speaker of the House but who is speake…
    - 42 days ago, 13 Apr 16, 10:42pm -

Dejan SEO


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  • Google Auto-Suggest Bug
    Today I discovered an interesting bug in Google’s auto-suggest feature which is triggered by incomplete words in long form queries. To recreate the bug search for a long sentence but remove a few last letters of a word and then …The post Google…
    - 20 days ago, 5 May 16, 5:42am -
  • Google’s Search Console Fails to Canonicalise
    Query “Search Console” suddenly started returning a very specific (and for that matter very wrong) canonical URL containing the following parameter &siteUrl=ftp://geograph.org.uk/Full URL: https://www.google.com/webmasters/tools/home?hl=en…
    - 37 days ago, 18 Apr 16, 1:57am -
  • Big Brand Digital: Sensis’ Kavit Shah
    Tell our readers a bit more about you, your experience in online marketing and your current position.I have been in the Online Marketing space for 9 years now. I started with link building in 2005 at MelbourneIT. Currently I’m …The post Big Br…
    - 3 Feb 16, 3:51am -
  • Another Massive Google Update: 16th January 2016
    We thought the 9th of January was big, then Google surprised us with the core algorithm update on the 10th, but today… today is something we’ve never seen before. Algoroo is in red again, but now at nearly 4 roos.…The post Another Massive Goog…
    - 16 Jan 16, 8:29am -
  • Major Google Update is in Progress
    Zineb Ait has confirmed this update is not related to Penguin. “It is simply one of frequent quality updates.”, she said on Twitter. John Mueller blessed her tweet with a “like”.@RaphSEO @seof1 @korleon38 @abondance_com en effet. Il ne s…
    - 10 Jan 16, 3:43am -

State of SEO


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  • 4 Top Actionable Ecommerce Link Building Strategies
    Gaining quality backlinks for an e-commerce website might be a nightmare these days because no one likes to link a webpage that sells some products. But you could overcome this if your product page...[[ This is a content summary only. Visit my webs…
    - 25 Nov 14, 1:34am -
  • Recovering from Google Hell – How to Know When to Give Up
    If your site has been penalized by Penguin or Panda, or if you have received a manual penalty, your first instinct is probably to try and help the site recover in rankings (provided that you...[[ This is a content summary only. Visit my website for…
    - 31 Aug 13, 1:58pm -
  • The New Age Link Building Services
    Since the Internet has such an extensive reach, many businesses recognize it as a great opportunity for their marketing efforts. Any business that has a product or service to sell can launch a...[[ This is a content summary only. Visit my website f…
    - 30 May 13, 6:28pm -
  • 4 Simple Strategies to Maximize the SEO Benefits of Pinterest
    The impact of social media on SEO is loud and clear. While everyone is clamoring after the 3 big ones – Facebook, Twitter and Google+, take your chance now and maximize the immense SEO potential of...[[ This is a content summary only. Visit my we…
    - 25 Feb 13, 7:21pm -
  • All SEO Changes in 2012
    Year 2012 has been quite tumultuous when it comes to SEO. Even though Google has been picking up pace ever since it started providing its services, the number of algorithm updates and changes made to...[[ This is a content summary only. Visit my we…
    - 17 Feb 13, 9:58pm -

Distilled


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  • Split Testing Titles and H1s: Do They Still have an SEO Impact?
    Let’s start by going back to 1998, back before anyone knew what Google was and the likes of Tom Anthony and Will Critchlow had just begun to build websites from their bedrooms. Continue reading >>
    - 2 days ago, 23 May 16, 9:00am -
  • Future Talk and Timely Tactics: Everything You Missed at SearchLove Boston 2016
    The SearchLove speakers gathered for the Let's Get Real session.Continue reading >>
    - 8 days ago, 17 May 16, 11:00am -
  • What The Block? An Exploration of the Future of Digital Advertising in an Ad Block Climate
    Why the fuss over ad blocking?Ad blocking is one of the topics Distilled covered in Searchscape (which showcases our predictions for the future of search) late last year, defining it as one of the most poignant topics in search for 2016. Continu…
    - 14 days ago, 11 May 16, 2:30pm -
  • What We Learned in April - The Digital Marketing Month in a Minute
    Perhaps unsurprisingly, a lot of April's biggest stories come directly from Google, with the search engine giant trialling a number of new products, along with changes to its Search Quality Rater Guidelines. Continue reading >>
    - 18 days ago, 7 May 16, 11:00am -
  • A Close Look at the Five Most Interesting Talks from BrightonSEO 2016
    Last Friday, myself and a number of fellow Distillers made our twice-annual pilgrimage to Brighton for the excellent BrightonSEO. Continue reading >>
    - 27 days ago, 28 Apr 16, 1:52pm -

Kaiserthesage


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  • Google SEO: Optimizing based on How Google Works
    Search engine optimization has extensively transformed in the past couple of years, particularly on how the practice is progressively moving towards real-world marketing metrics.While more complex factors are being constantly integrated to an algorit…
    - 20 days ago, 5 May 16, 2:48am -
  • 10 Ways to Use Images for Link Building
    Images have been a huge part of the web for the past decade, as this type of content have evidently added more value to the overall web usage through enhancing visual experience as well as in helping give more definition to information/web-based cont…
    - 79 days ago, 7 Mar 16, 10:33pm -
  • Outreach Tactics for Effective Link Building in 2016
    It is true how “pure on-site work” can enormously affect any site’s ability to grow its traffic without any push from other popular online marketing tactics.I’ve seen this work personally on some of the sites I’ve worked on in the past. And…
    - 15 Jan 16, 1:16pm -
  • The New Age of Brand Building: Creative Link Building
    Being invited to be part of this year's Marketing Festival (as one of the conference's speakers) in Brno, Czech Republic - is certainly one of the highlights of my year, and definitely of my career as an SEO too.Below is my presentation for #mktfest…
    - 8 Dec 15, 11:21am -
  • 70 Useful Inbound Marketing Checklists, Cheat Sheets and Advanced Guides
    When you’re in a consulting or service -based business model – especially in digital marketing –having robust processes in place is the key to have a sustainable business.A systematic structure for tasks to obtain certain goals (set of marketin…
    - 1 Sep 15, 2:40pm -

SEOgadget


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  • The Difference Between Voice & Tone
    You’d be hard pressed to find a marketer who won’t nod emphatically when you say, “You need to establish your voice.” But I’d wager that you’d be equally stymied if you tried to find someone who can tell you exactly what they mean when th…
    - 7 days ago, 18 May 16, 5:30pm -
  • Retail SEO: 8 Tips to Optimise Your Product Pages for Organic Search
    Retail SEO: Optimise Your Product Pages for Organic Search Product page optimisation is an oft-overlooked area of retail SEO. The key objection I tend to encounter is that there’s just so many pages, people struggle to know where to start. This is…
    - 7 days ago, 18 May 16, 9:53am -
  • 3 Logical Alternatives to Animated GIFs
    GIFs are one of the oldest image formats on the web. The Graphics Interchange Format was first introduced in 1987, and advances in browser technology in the intervening years have reduced the number of scenarios in which GIF is the most suitable imag…
    - 9 days ago, 16 May 16, 1:40pm -
  • Virtual Reality: Bring Your Content Marketing to Life
    What do McDonald’s, Star Wars, and Michelle Obama have in common? Answer: they’re all pioneers in the world of virtual reality. Virtual reality, just in case you’re unfamiliar with this trend, is a 3D computer generated world that allows users…
    - 14 days ago, 11 May 16, 2:21pm -
  • Why Video Needs to be Part of Your Marketing Strategy Right Now
    People might love a compelling article or a breathtaking photograph, but video has been the true conversion powerhouse for a while now. In fact, according to KISSmetrics, your viewers are 64–85% more likely to make a purchase after watching a video…
    - 19 days ago, 6 May 16, 9:38am -

Google Webmasters


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